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Eyeo Festival T-Shirt

Eyeo Festival T-Shirt

A little project I enjoyed doing. 

I've had the great opportunity to speak at the Eyeo Festival in Minneapolis, and last year the organisers invited me to create the conference t-shirt. 

I sent out a questionnaire to festival attendees with ten yes/no questions, and then based on the results I chose to create a visual from the questions listed above. 

The pattern is a tongue-in-cheek representation of how 'good' or how 'evil' the general Eyeo population is. Each symbol on the shirt represents one festival attendee. If they answered 'no' to all of the questions, they are represented by a perfect green halo with a plus sign in it: they are good. If they answered 'yes' to all of the questions, they are represented by a big red 'x': they are the bad seeds amongst the attendees. 

Luckily for Eyeo, only three attendees were 'evil'. Phew. 

This t-shirt sums up how I often enjoy working with data: a passerby on the street would only see a nice t-shirt. However, for the wearer of the tshirt, the design has more meaning, as they know how to interpret the design, and, once they offer this information to someone new, the t-shirt design takes on another layer of meaning.